The Honest Company is a newly created brand that passionately believes that all parents should have access to safer, healthier family products that
don't break the bank. Parents are becoming increasingly concerned about poorly regulated, chemically-laden, baby products, but the alternatives are
often expensive, inaccessible, and bland. The need and desire for affordable and non-toxic products - especially baby diapers and essentials -
is greater than ever.
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The friends share how they met at Jessica’s 14th birthday party and how they created her look for this year’s Golden Globe Awards. “It doesn’t feel like work, it feels like dress-up. It feels like we’re playing,” says Andersen.
Jessica and make-up artist Lauren Andersen feature in The Hollywood Reporter’s Beauty Issue, which looks back at the top 25 beauty moments of the past year. Check out these 3 beautiful outtakes taken by D. Needleman. Enjoy!
“We met at her 14th birthday party,” says Alba. “It was a ’70s-themed party; everyone had to dress up.” Adds Andersen: “I wardrobed all of our friends.” Alba: “It was amazing, she really went for it, and that’s when I knew, ‘Yeah, that’s my dog right there.’ ”
The inspiration for Alba’s bold lip was her strapless melon-hued Oscar de la Renta mermaid gown at this year’s Golden Globes Awards. Much like the dress, the makeup needed to be “classic with a touch of something unexpected,” says Avon Global Celebrity makeup artist Lauren Andersen.
Her Globes moment ignited the year’s citrus-hued lipstick frenzy on the red carpet (worn by Drew Barrymore, Selena Gomez and Bella Thorne) and on the spring 2014 runways (spotted at Prabal Gurung, Rag & Bone, DKNY).
Alba and Andersen have known each other since their early teens, when they staged photo shoots from Caboodles kits full of makeup. Says Alba, 32, “We would go to the mall [where] every color eye shadow was glittery. It was like a budget version of A Midsummer Night’s Dream. Glitter everywhere! [Working with Andersen] feels like that, just fun.”
Jessica attended 2nd Annual Baby2Baby Gala at The Book Bindery in Culver City yesterday, on November 9. She was wearing beautiful strapless pink gown by Reem Acra. Check out the photos by clicking on thumbnails below!
YummyMummyClub.ca blogger Kat Armstrong recently sat down with The Honest Company founders Jessica Alba and Christopher Gavigan to talk about launching their company in Canada, their families, Halloween and more. Watch below!
“Have nothing in your house that you do not know to be useful or believe to be beautiful.” It kind of goes without saying that that old William Morris adage is something we take to heart—not only thanks to our Covs, but also over at our own HQ. But is it really to the surprise of anyone that it’s also an axiom Jessica Alba took to heart when it came time to deck out the HQ of The Honest Company, too?
Walking in with Alba (our tour guide for the day), we were greeted by clean wood paneling, vividly-hued furniture, and walls shellacked in that signature shade of blue. The space is covered in similarly-minded maxims as the aforementioned quote, too—look no further than those motivational staircases for proof (ideal for Mondays, no?) All dreamy, Pinterest-friendly aesthetics aside, Honest HQ really emphasizes a community vibe. Just take a peek at the communal chalkboards with local must-sees and restaurant reccos (an idea cribbed from none other than Whole Foods’ HQ, FYI) and you’ll instantly know what we mean. And we hate to get all tabloid-y, but Alba really is just like us—at least when it came to outfitting the Honest offices, that is; having sourced inspiration and pieces everywhere from Pinterest (told ya so!) to One King’s Lane, CB2 and even Craigslist.
Even if you’re the type that typically gets all eye roll-y when it comes time to talk toxins, Alba and Honest’s no-BS approach to going green(er) is one we can actually get behind. And from her vintage magenta tanker desk (littered with shots with Obama and Bill Clinton, NBD) to the Honest Family Tree made with reclaimed wood that co-founder, Christopher Gavigan found while dumpster-diving (amazing, right?!), we instantly felt pretty much right at home at their HQ…. honest(ly).
It all started with a load of laundry that triggered a bad allergic reaction! When I was pregnant with my first daughter Honor, I washed her layette in THE “baby-safe” laundry detergent that everyone recommended. To my surprise, it caused me to break out in a terrible rash. So, I knew it couldn’t be good for my baby.
Worried about the use of toxic chemicals, I went into crazy, new parent research mode. I scoured the Internet and read books like Christopher Gavigan’s Healthy Child Healthy World: Creating a Cleaner, Greener, Safer Home, only to learn that many everyday household products — shampoos, cleaners, diapers, and furnishings — are filled with untested or unregulated chemicals. I then found it difficult to find safe and effective natural options that weren’t sold at a premium or at specialty stores. Frustrated about the lack of healthy and accessible options in the marketplace, I saw a void that needed to be filled.
I created The Honest Company with Christopher Gavigan, Brian Lee, and Sean Kane because there needed to be a lifestyle brand where the average family could easily find and purchase safe, non-toxic products from one trusted source. At Honest.com we offer high-performing, beautifully designed, natural products that are accessible and obviously don’t ever use harsh chemicals. Our ever-expanding line of baby, bath and body, cleaning, and health and wellness items not only stand out from the crowd for these reasons, but also because we’re completely transparent when it comes to what we do and don’t use in our formulations. Everything we do—from the people we partner with to the manufacturing processes we seek out—has to meet this standard of honesty and openness. Babies, adults, pets…no living thing should be exposed to toxic chemicals!
Your book is titled “The Honest Life.” Can you tell us what it means to live an honest life?
Embracing an “honest life” means living naturally and mindfully, but in a way that is authentic and reflects your personal needs, goals, and even style. It’s really about taking baby steps, doing what you can, and finding healthy alternatives that make the most sense for your family. It doesn’t require an extreme lifestyle overhaul!
How do you balance acting, your family, and the Honest company so well? What do you do to de-stress?
While I have lots of lists, schedules, and labels to organize my career, family life, and personal time, having a sense of humor and cutting myself some slack are essential to managing it all — because, quiet honestly, finding balance is always a work in progress. Now, five years into motherhood, it doesn’t bother me if some things occasionally slip through the cracks as long as my girls are happy and healthy. When they’re great, everything seems to fall into place. And, when they’re sleeping, I slip in some “me-time.” One night a week we get a babysitter and my husband Cash and I enjoy a date night or I sneak in a GNO with my girlfriends.
What are your top 3 essentials from The Honest Company?
I love them all, but if you’re going to make me choose…
I can’t live without the Healing Balm because it truly helps with everything from diaper rash to razor burn to scars to blemishes to dry skin. There’s no other way to describe it than a cure all!
Our Body Oil is also a staple in my beauty cabinet. My trick is to mix it with the Honest Face + Body lotion for an extra-moisturizing boost when I get out of the shower.
Because I do a lot of laundry with a family of four, our naturally non-toxic Detergent is in heavy use at our house. It leaves everything soft and fresh. And, of course, I never have to worry about breaking out in a rash or suffering an allergic reaction.
In your book you talk about how after having two gorgeous daughters, you felt as sexy and confident as ever, and it certainly shows. How did you regain that confidence?
During my second pregnancy, I didn’t overindulge in the bacon-inspired breakfasts my husband prepared on a daily basis the first time around. Instead, I focused on eating lean protein and filling up on tons of fresh produce and water. I didn’t deprive myself either — we enjoyed waffles, sweets, and other treats on the weekends. Everything in moderation! I also incorporated prenatal yoga into my routine to de-stress and stay relaxed. But I think the real reason I regained that confidence and loved my post-baby body is that I learned to be kind to and patient with myself — and I invested in a bright, non-toxic lipstick (Hourglass and Youngblood are faves).
What was your typical day-to-day look during your pregnancy?
My day-to-day pregnancy style layered structured blazers or cardigans over maxi-dresses or a flowing top with skinny jeans, finished off with flats or wedges (for balance!). When in doubt, I wore wrap dresses. They’re universally flattering, even with a growing bump!
What are your favorite children’s wear brands?
Bonpoint, Gap, Crew Cuts, H&M, Ralph Lauren Girls, Harajuku Lovers and Harajuku Mini, Peek, Dr. Martens.
You have one of the best bodies in the industry. How do you stay in such great shape? We also heard that you wore a double corset post pregnancy. Can you tell us about that?
It’s true that I essentially wore a girdle to offer abdominal support and bring my stomach back down faster following pregnancy, but it’s hot, sweaty, and not really that comfortable. So, I understand that this snap-back approach isn’t for everyone. I also made it a point to stay well hydrated (I carried a reusable bottle of water wherever I went), and I incorporated green smoothies made of cucumber, kale, celery, and apples into my daily breakfast routine. When I was ready, I started working out by gradually increasing my time on the treadmill, going on hikes, or hitting the gym with girlfriends.
Last but not least, what do you love most about being a mom?
I love everything — the nighttime reading and cuddles, their individual personalities and creativity, the giggles, joy, and happiness.