Archive for the 'News & Announcements' Category


Written By Lillian on April 15th, 2014 | Leave a Comment - No Comments
Filled under Interview, News & Announcements

Jessica Alba believes true beauty is only achievable by being confident in your own skin and having a positive outlook on life.

Jessica Alba says beauty comes from confidence.

The actress and new Braun ambassador firmly believes the most attractive women are happy and healthy and claims true beauty comes from being in a positive place.

Asked for her top tip to help insecure women, she told Aufeminin.com: “Don’t focus on negative things, concentrate on the good times you have with your loved one. If you want to change your appearance because you don’t feel good about yourself, go for it and work hard to reach your goals.”

“But at the end of the day, focus on your good qualities because true beauty comes from confidence in yourself, happiness and kindness. Regardless of your appearance, that’s what I think of as a beautiful women.”

Jessica – who has daughters Honor, five, and Haven, two, with her husband Cash Warren – is regularly hailed as one of the sexiest women in Hollywood, but insists her perfect image has taken years of hard work to achieve.

The ‘Sin City’ star added: “I don’t have a perfect body. I know how to emphasise my curves, that’s all. I choose clothes that accentuate my body, but it’s taken years of practice.”

“I do sport even though it’s not enough in my opinion. I practice yoga, dance, I drink lots of water and I eat healithy. At least, I try.”

Source: contactmusic.com



Written By Lillian on April 15th, 2014 | Leave a Comment - No Comments
Filled under Interview, News & Announcements

Jessica Alba is an actress, mom of two, New York Times best-selling author, and a successful e-commerce entrepreneur. In 2012, Alba co-founded The Honest Company, an online emporium devoted to all things non-toxic and eco-friendly for baby, beauty and home.

This month, the company launched a “Social Goodness Timeline,” enabling its customers to get a close-up look at the company’s philanthropic efforts, sustainability work, and giving milestones. And the actress’ fans need not worry, because Alba is also back in theaters this September, reprising her role as Nancy Callahan in “Sin City: A Dame To Kill For.”

Here, the actress and businesswoman weighs the meaning of power, the definition of success, and the qualities that make a man provocative.

What does honesty mean to you?
JESSICA: Honesty is being true to yourself and to others. An honest life celebrates the authentic and seeks the best choices. It’s the foundation of my business, The Honest Company, and my life.

What is empathy?
JESSICA: Empathy is embracing what we share instead of focusing on what makes us different.

What does integrity mean to you?
JESSICA: Integrity is doing the right thing, even when it doesn’t make you look good.

What qualities does a remarkable man possess?
JESSICA: A remarkable man is motivated, understanding, confident and has a great sense of humor. Also, he doesn’t need to be right all the time.

What qualities does a remarkable woman possess?
JESSICA: A remarkable woman doesn’t ask for permission. She has a clarity of vision, a boldness of belief and a resourcefulness that carries her through any situation.

What is power?
JESSICA: Power is the ability to have people believe in what you can do, even before you’ve done it. Power only exists when others recognize it. We can only be powerful when we recognize it within ourselves.

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Written By Lillian on April 14th, 2014 | Leave a Comment - No Comments
Filled under Ads & Campaigns, Gallery Update, News & Announcements

Jessica is the new face of Magnum Ice Cream for its 25. anniversary. Take a look at these 2 UHQ photos from the campaign. Jess joined previous stars like Orlando Bloom, Eva Longoria, Rachel Bilson and more. More information to be revealed.



Written By Lillian on April 12th, 2014 | Leave a Comment - No Comments
Filled under News & Announcements

Jessica is set to present an award at MTV Movie Awards tomorrow, April 13. She was added to previously announced presenters earlier this week. Stay tuned for photos, videos and more information.



Written By Lillian on April 4th, 2014 | Leave a Comment - No Comments
Filled under Movie Productions, News & Announcements, Stretch

Producer Jason Blum explains why Joe Carnahan‘s Stretch was pulled from the calendar

Collider: It was so disappointing that Stretch got pulled from its release date. Will we get to see Stretch this year?

JASON BLUM: What happened with it was that all of the movies that we make, we don’t announce and date them wide until they’re finished. We got ahead of ourselves with Stretch and dated the movie. The movie is no different than a lot of the movies that we’ve done that haven’t gone wide, like Catherine Hardwicke’s movie Plush, Barry Levinson’s movie The Bay, Rob Zombie’s movie The Lords of Salem. It fits not genre wise, but model wise. It’s gonna come out, but it’s just not gonna be on 3,000 screens. It’s gonna be on 300 screens. It’s gonna be a limited release, not a wide release. So, you guys will get to see the movie, and I will bet you a nickel that, when you see the movie, you’ll be like, “Oh, my god, this is really cool!” It was our mistake. The movie is more quirky and independent-feeling than Joe [Carnahan] or I anticipated it would be, so it belongs with that kind of distribution, as opposed to wide distribution.

Collider: Could it end up at the Toronto Film Festival?
BLUM: I think there’s a chance of that, yeah. I think so.

Source: collider.com



Written By Lillian on April 4th, 2014 | Leave a Comment - No Comments
Filled under Ads & Campaigns, Braun Beauty, Gallery Update, News & Announcements

More photos of Jessica’s Braun Beauty Break Free Campaign have been added. Check out photos from campaign, print ads and Behind The Scenes.



Written By Lillian on March 28th, 2014 | Leave a Comment - No Comments
Filled under Braun Beauty, News & Announcements, Video

Jessica Alba calls on women to break free from self-doubt and express positivity towards each other. Share your message of support with women you admire and respect — let’s start a sisterhood movement that’s too irresistible to stop.



Jessica Alba and Braun team up to help women break free from what holds them back. She appears in 3 new Braun commercials for Braun Silk-épil & Braun Satin Hair.



Written By Lillian on March 22nd, 2014 | Leave a Comment - No Comments
Filled under Gallery Update, Interview, News & Announcements, Photoshoots

We all know Jessica Alba as the beautiful, over-the-top star of Sin City and a slew of other blockbusters. But, she’s also totally devoted to creating a healthy, nontoxic life for herself and her family. That’s why she launched The Honest Company with her business partner, Chris Gavigan, two years ago. Both parents, Alba and Gavigan saw a need to make safe, natural, and sustainable products for kids, adults, and the home.

Now, Alba juggles the demands of stardom with being an entrepreneur and mom so she supports quick, easy fixes to create the healthiest life possible — but not without giving herself a break. Ahead, we chat with Alba and Gavigan on the origin of their company, their go-to snacks, and how to balance parenting with a totally demanding work schedule.

What spurred you to start The Honest Company?

Jessica Alba: “You know how exhausting it is when you realize moms know everything? Well, they don’t start out that way — we’re a work in progress and we’re doing the best with what we’ve got. Growing up on a tight budget and cutting coupons, my mom was a master of doing a lot with a little, so when she told me about a fancy laundry detergent she used for my clothes when I was a baby, I knew this recommendation was a big deal.

“I was so surprised when I started sneezing from the fragrance and even more shocked when I broke out in a rash after folding the first load. It turns out the products my mom remembered may have looked the same, but, since then, so many toxic chemicals have entered the consumer marketplace that they’re virtually unrecognizable (and unpronounceable) and definitely unhealthy for developing babies: They’ve been linked to chronic illness in children, allergies and asthma, learning disabilities, obesity, and childhood cancers. (For more info, check out the Dr. Phil Landrigan Children’s Environmental Health Center at Mount Sinai and Healthy Child Healthy World.)

“That was when I started asking questions — not just about this detergent, but also about everything that I was about to introduce to my new child. It’s what inspired a very pregnant me to corner Christopher at his book launch for Healthy Child Healthy World and ask him why there wasn’t just one brand to trust for safe, environmentally friendly, effective and affordable family products. It wasn’t too long after that when we went from idea to action, and The Honest Company was born!”

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Written By Lillian on March 20th, 2014 | Leave a Comment - No Comments
Filled under Gallery Update, Interview, News & Announcements, Production Stills

It is hard to imagine how Jessica Alba finds the time to make movies. After all, she’s the boss of her own eco-friendly home and baby products outfit, The Honest Company, the mother of two young children, and the author of her own health manual, The Honest Life, published last spring.

Yet she still managed to shoot four films last year, including How to Make Love Like an Englishman opposite Pierce Brosnan and Sin City: A Dame to Die For, in which she stars in the long-awaited sequel to the original 2005 Sin City directed by Robert Rodriguez and adapted from the Frank Miller graphic novel. The 32-year-old actress is thrilled to have had the chance to reprise her role as exotic dancer Nancy Callahan, one of the iconic characters of her career.

“It’s a lot more intense this time around,” Alba explains. “Nancy is pretty messed up. She’s an alcoholic, she’s self-destructive, and nothing is going right for her. But she fights back, she gets to shoot people, and it was really fun to get to play her again. It was one of those cathartic and liberating experiences for me to let loose and jump into her world. I had almost given up hoping that the sequel would ever get made, so it was a wonderful surprise when Robert Rodriguez called told me to get ready!”

The recent release of the trailer Sin City: A Dame to Die For has already created a massive wave of interest across the internet as it features Alba looking dark and troubled in a black bra. Though she generally avoids roles that focus on her looks, this film leaves little doubt that the former pin-up girl remains one of the sexiest women in Hollywood.

Aside from movies, Alba enjoys being the hands-on president of The Honest Company which she co-founded in 2012 order to offer mothers healthy, non-toxic baby products that are free of harmful chemicals found in many shampoos, soaps, baby-wipes, plastics, mattresses, and household cleaning supplies.

Armed with $52 million in venture capital, the firm is based in L.A and employs over 200 people. “Many people don’t even realise that there is lead in their lipstick, or that petrochemicals in your laundry detergent could be making you sick,” Alba, who suffered from many chemical-related allergies as a child, observed.

Alba grew up as an Air Force brat whose father Mark is a Mexican-American Air Force staff sergeant while her mother, Catherine is a homemaker of French, Danish and Canadian descent. Jessica, a Revlon beauty ambassador, lives with her producer husband Cash Warren in Los Angeles together with their children Honor, five, and Haven, two.
When recently asked about whether she plans on adding to their brood, she replied: “I’m 32 so I don’t know if the shop is closed. I’m sure I won’t be trying any time soon, though.”

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